We worked closely with Albion to develop a set of features (and future ones) to produce an app that allows users to create Packs of their friends, choose a watering hole, and then invite the pack members to join them for a night out.
A user can create a pack, become that pack’s leader, add members to the pack, create a howl (the event) and howl to the pack, sending a notification to all pack members the details of the location. The pack leader has the ability to send messages to the pack, change pack name and also the location of the howl.
Once a howl has been sent, the members of the pack can reply to notify whether or not they are able to attend. If they are attending they score points for checking in to the venue on arrival. The more points you get, the better animal avatar you receive.
Multiple packs can be created so that you can cater for your various sets of friends.
The app uses the foursquare API to pull in lists of nearby venues. When arriving, pack members are offered the chance to check in and earn points.